At the start of the new year, Attorney At Work asked me what lawyers need to know about changes in social media and online marketing in 2012—and, more importantly, what lawyers should be focused on in 2013. The following feature—and checklist—is excerpted from Attorney at Work’s new e-guide, Really Good Marketing Ideas: How to (Really) Get More Clients This Year.
Wil Reynolds shares his most important lesson of 2012
Not only do naturally creative people cheat more than uncreative people, subjects cajoled into thinking outside of the box become cheaters, too. This suggests that the creative process isn’t just tied to dishonest behavior; it actually enables it—troubling news at a time when the corporate world treats innovation as an unimpeachable moral good.
Sign me up.
Limbaugh picks a Super Bowl winner: his nose
Ha. So this is why the Patriots blew it.
Google+ has hit 25 million visitors and — despite a recent contrary report — users are spending more time there as well, according to comScore. The social network, introduced on June 28, hit the 25 million visitors mark on July 24, says Andrew Lipsman, vice president of industry analysis a…